Tag Archives: generating ideas

What is the small wins way?

What is the small wins way?
When managers, leaders and business owners ask me about small wins they often start with: Can small wins be applied to …………….(fill in the blank). It could be innovation, leadership, change, productivity, engagement etc. The answer? Yes it can. I believe there is a small wins way. It’s a way of thinking and behaving. It’s a way of creating and innovating. It’s a way of improving, changing and growing. It’s a way of starting and ... Read more

Have you had a few little breakthroughs today?

Have you had a few little breakthroughs today?
I love the idea of little breakthroughs. For too long we have all been seduced by the idea that a breakthrough has to be big, game-changing or disruptive. But perhaps there are also smaller, everyday varieties. I came across the expression little breakthroughs from author, Daniel Coyle who is the New York Times bestselling author of The Talent Code, The Little Book of Talent,Lance Armstrong’s War, and The Secret Race and Hardball: A Season in the Projects. I quote from a recent blog ... Read more

Do awards matter to consumers?

Do awards matter to consumers?
The short answer is yes. If the award is authentic then displaying an award or highlighting it on your web site or social media is a great idea. Particularly if the award has been awarded based on effort, standards or performance. It gives the consumer greater confidence and demonstrates pride in your achievement. It’s a small wins strategy at work. A badge of honour that could make a big difference. It’s a classic win – win. Read more

What are the small frustrations customers have with your product or service?

What are the small frustrations customers have with your product or service?
This is one of my favourite (and I believe) insightful questions I ask leaders and marketing or sales managers. What are the small frustrations that customers, clients or consumers have with your product or service? Notice the word frustration. It’s an emotive word. These are what I call small losses. In most cases it’s a surprisingly long list. For example; – waiting in line to be served – fine print on an advertisement – or in the case in the photo, packaging ... Read more

What do high-performing, innovative teams have in common?

What do high-performing, innovative teams have in common?
Diversity. This diversity can take many forms. For example in: – perspectives - personality - roles - experience - skills - age and sex Having greater diversity in a group means the range of ideas or solutions expands dramatically. It also means that there is less chance of groupthink hence decision-making should be more effective. But there is one catch. Diverse teams still need to interact and communicate intensely. In short: Diversity plus collaboration equals innovation success. ... Read more

What is the ultimate consumer response?

What is the ultimate consumer response?
Thank you! The ultimate consumer, user or client response is thank you. Just in this example in a supermarket where a ball was placed right near the cat food. This is a great idea and saves the shopper needless time searching for something for the cat to play with. It’s a small idea with a big pay-off. It could be a thank-you for your: – thoughtfulness or - attention to detail or - beautiful design or - use of my data in a proactive way or - friendliness or - a new idea or - ... Read more

9 ways leaders can celebrate small wins

9 ways leaders can celebrate small wins
One of the features of the small wins approach is the emphasis on celebrating at the end of a project. In fact, part of the reason I like small wins is because the projects are small and frequent, there are there are many more opportunities to celebrate. Remember the win could be the attainment of a goal and/or a new insight or piece of learning. But many leaders don’t know how to celebrate with their group or team. Part of the reason according to BJ Fogg, PhD, Director, Persuasive ... Read more

How a 1% change can make a real difference

How a 1% change can make a real difference
One of my starting points for small wins is to ask managers and leaders to commit to a 1% improvement goal in the next 30 days. It does not matter what the goal is — the aim  is just to encourage leaders to start innovating. The goal is to make a small difference then see the benefits and repeat. Before you know it you (and your team) have created a new positive habit. The mechanism is small wins. One such company that does this on a systematic basis is Atlassian - a software company ... Read more

This small innovative behavior will make a big difference

This small innovative behavior will make a big difference
Creativity and innovation is more than thinking in a different way. It’s also about adopting more innovative behaviors. One of the easiest and simplest behaviors that can have a dramatic impact on your creative and innovative performance is this: Capture Ideas –immediately. It could be your ideas or someone else’s. It doesn’t matter — just capture them. You can write them down, take a photo on your phone or tear them out. The important point is to capture them. ... Read more

As a leader what are you and your team testing in the next 30 days?

As a leader what are you and your team testing in the next 30 days?
In much of the literature around innovation there is a strategy which talks about moving into adjacent markets. I have never really liked this description but the idea is a good one. Serving a market that is close to what you are doing at the moment makes a great deal of sense. In this example, SUBWAY is offering a range of products to the catering market (I found this outlet in the city near the business sector). In this case it builds on the strengths of SUBWAY and offers a potential new ... Read more