Who can nudge the purchase decision?

Who can nudge the purchase decision?

The sales person.

Or the waiter.

Or the customer service representative.

Or the agent….

It only takes a quiet word to influence your decision.

I wouldn’t buy that sir/madam for these reasons…….

I have had no problem with this product ever etc.

It just takes a small nudge.

Identifying these nudge points are a great starting point for any small wins innovation process.

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